aerial view of buildings with large LED advertisement monitor at the city

50 Questions About Advertising

Introduction

Read through the following text and look up any vocabulary you are not sure about before answering the questions.

There is a constant flow of advertisements from businesses, and you most likely come across them in a number of contexts, such as physical billboards, digital banners, or even in-app advertisements on your mobile device.

The central point here is that we are constantly exposed to commercials, whether we are out and about or just sitting at home. Companies are well aware of this fact, which is why they continuously explore innovative approaches to attract our attention.

Some businesses rely on humour, while others go for the shock factor, but in the end, they all want you to remember the brand and, hopefully, purchase their goods or services.


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50 ESL Questions About Advertising

  • What was the last advert that you remember seeing?
  • Can you remember that last time you bought something after seeing an advert for it?
  • Do you remember any TV ads from when you were a child?
  • What do you think makes a good advert?
  • Can you think of a shocking advert that grabbed your attention?
  • What different types of advertising are there?
  • What type of advertising do you think you are exposed to the most?
  • What type of advertising do you think is most successful in 2022?
  • How do you feel when you see an advert on social media?
  • What kind of advert would grab your attention?
  • Can you think of any really bad advert either from now or in the past?
  • What is the best advert you've ever seen?
  • Do you think advertising on radio is still effective in 2022?
  • How do you think businesses measure the success of different types of advertising?
  • Why do companies advertise?
  • Do you think there should be limits on online advertising?
  • Do you think advertising that targets children should be allowed?
  • Are there any adverts that really annoy you?
  • What do you think is the most common form of advertising nowadays in Spain
  • What do you think it is like to work in the advertising industry?
  • Have you ever advertised anything? What was your experience like?
  • What type of product do you think is good for advertising on social media?
  • Would you like to work in advertising?
  • Do adverts on YouTube frustrate you?
  • What do you think would happen if companies were no longer allowed to advertise?
  • Can you think of any unconventional methods of advertising you have seen?
  • If you were a personal trainer where would you advertise your services?
  • How would you describe Apple's approach to advertising?
  • How would you describe Coca Cola's approach to advertising?
  • What big companies can you think of that have used advertising successfully?
  • Do adverts annoy you when watching television?
  • Do you think removing adverts is a good way to sell a premium subscription to an app? For example, Spotify or YouTube
  • Do you think companies should be allowed to advertise alcohol?
  • Are there any products that you think companies shouldn't be allowed to advertise?
  • If you were selling luxury cars, where would you advertise?
  • If you were selling hand-made crafts, where would you advertise them?
  • What type of advertising do you think was more effective 50 years ago than now?
  • Can you think of any funny adverts that made you laugh?
  • What do you think when you see a celebrity advertising a product?
  • What type of products or services would be good to advertise on billboards?
  • Do you think creating an effective advert is a hard skill to learn?
  • What type of products would be god to advertise on Instagram?
  • What type of product or service would benefit from using TV commericials?
  • Do you think funny or serious adverts are better for attracting customers?
  • Do you think delivery leaflets to peoples homes is an effective way to advertise? If so, what type of businesses would benefit from it?
  • What are the best place to put adverts when people are out and about?
  • Can you think of any place where adverts are not commonly seen, but would be a good place to attract customers?
  • How important is it for companies to be inclusive in their advertising efforts in 2022?
  • If you were going to create a TV commercial for McDonalds what would you do?
  • Do you think people are becoming more immune to advertising nowadays?

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