Photo by Aleks Dorohovich

Is this the best TV ad ever?

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Conversation Summary

Nowadays, Apple don’t do any direct marketing, but back in 1984 when they were releasing their new Macintosh computer they released a TV advert which has been regarded by some as the best TV ad ever. The ad was inspired by George Orwell’s famous novel “1984” and Apple made a whopping $150 million in the three months after the ad was released.

Take a look at the ad below:

Questions

  • Do you like the ad? why?
  • What do you think are the good and bad things about it?
  • Why do you think it is regarded as the best TV advert ever?
  • Can you think of another TV advert that you think is better than this one?

Key Vocabulary

  • Advert noun
  • Advertise verb
  • Marketing noun
  • Promote verb
  • Release verb
  • Inspire verb
  • famous adjective
  • Novel noun
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